The big problem with Chrysler is design. They made some kickass trucks (I know, I have one) and sports cars since Daimler got involved. But their daily driver models were shit. They freely admit that the PT Cruiser, Breeze and Neon models sold like hotcakes but were severely heavy and underpowered, leading to very poor fuel economy. But people were buying them so why fix something if it ain't broke in the eyes of the consumer? Fuck em, I can get parts for my sport short at any junk yard.